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Exploring the mystery
of Space in AR

Internship with Astroreality
July 2018 | 4 weeks

Astroreality is an innovative tech company focusing on making astronomy related educational products. As a UX design intern, I researched on user interaction specifically in Mobile AR experiences and worked on designing a set of solutions towards improving the company's main product Lunar.

 
 

Product Goal

Lunar is the precise 3D printed model of the moon comes in different sizes. Empowered by Augmented Reality, Lunar is designed to reveal interactive scientific information about the moon and providing an immersive learning experience. My challenge was to identify potential problems and design for better experience. 
 

Key User Flow

 
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Dive into Research

To start, I felt that preliminary research is necessary to gain an understanding of how first time user react to Lunar and general AR aspect. I took the opportunity to conduct user testings at the Beijing Planetarium. I recorded interactions, made observation and collected survey results afterwards.
 

 
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User Journey

After observing and talking with participants at the Beijing Planetarium, I also interviewed 5 existing lunar user to gain a complete research on the product. I then made a general user journey to help me identify some key steps and emotional change during the usage.

 

Findings & Painpoints

Synthesizing results from the planetarium user testing, interviews and user journey mapping, I noticed a distinction in experience between new AR users and existing AR users, then further identified 4 following findings on AR instructions, User Position , AR Navigation and Learning experience.

 

Opportunity

I then narrowed down to two major focus to improve the experience of both new user and existing user: on-boarding/education and interactive/personal learning.

 
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Design Solution

 
 
 

Home UI & Set Up

Having a clear navigation between product, experience and Community will reduce confusion and provide a faster set up process. Astroreality can also promote their latest story and campaign to their users.

 
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AR Gesture On-boarding

Interaction Instructions with user actions provide first time user an efficient on-boarding process. Icon paired with the short phase is also effective in clear visual communication.

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Explore AR Display

I explored a variety of ways user will perceive and interact with the AR visual once they tab on an individual crater. Eventually, we decided to go for the rotational interaction for its space efficiency and dynamic visuals.

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Crater contents

Balance bewteen visuals and textual contents. Learning card display short information for each section. Clear Distinction between learning and interactive visuals reduce touch points confusion and improve usability.

 
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Immersive Learning

More interactive feature such as space mode, mark crater and 3d terrain is aimed to further facilitate the immersive learning aspect.

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Iterations

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Takeaway

I learned a lot designing with AR and had some key insights: knowing the constraints and limitations of AR both out there and within the companies resources, take consideration of user’s movement and position, Recognize the trade off between interactive visuals and perceivable contents.

 
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